This custom landing page was designed to keep club members informed about the Defining Moment construction project with a touch of luxury. It encourages members to learn more about the forthcoming amenities from the construction projecting including the re-imagined clubhouse, pool, golf simulators, additional dining options, and other amenities.
The Lancaster Country Club needed a way to present the Defining Moment project to club members. This page showcases video and image renderings as well as provide regular project updates in an attractive, easy to use, and high performing page.
No Bounds Digital designed and developed the Defining Moment page with a fast-loading video banner walkthrough of the club's forthcoming amenities. The video plays automatically without sound. Visitors can toggle the background music on if desired. The page features a creative presentation of the architect's renderings. The project includes four key additions to the club's offerings and the images were grouped accordingly. Visitors can click on the category and jump to their desired section.
With more than 4,000 views, 37.5% coming in the first four days following the launch, the Definng Moment landing page made a splash and was a fundamental part of launching the campaign. Most importantly, club member feedback was stellar.
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