The construction of this website is to improve the user experience with the services of online courses and training. The primary objective is to guide visitors to decision making by implementing accurate and detailed content on each service, easy access to training materials and immediate communication.
COFIDE Capacitación Empresarial needed a stronger online presence and a way to confidently communicate information on their certifications in a professional manner. In addition, they also needed to synthesize their educational content into practical learning modules with new courses.
When developing the website (Cofide.mx), blog content was generated to increase traffic to the site. This gave visitors valuable information and established a direct line of communication to improve interaction with customers. The site (Cofidenet.mx) was optimized for online courses in a simple and productive way.
The user experience improved, both in terms of customer service and usability. The site’s traffic also increased by placing keywords and offering quality online materials and content for potential customers.
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