Damotech is the largest rack safety solutions specialist in North America. Their team of experts and engineers partners with companies across the continent to keep warehouses and employees safe through products and services that help inspect, maintain, monitor and repair pallet racking system. Damotech wanted to get on the HubSpot Content Hub and needed a fully experienced partner like New Breed to build something that would meet both their current and future needs.
Damotech's previous website looked very dated and did not reflect their position in the market or their dedication to good design. Beyond this it what difficult to maintain and also didn't follow Inbound Marketing best practices.
New Breed took Damotech through our proven 7 phase web redesign process to produce a Sales-Ready Website. Damotech provided insight from their design expertise and New Breed utilized web design and strategy skills to build a site that met their needs. The finished website had the functionality of a commercial template but was customized to the needs of Damotech and their buyers. The site also leveraged blogs, HubDB, translations, landing pages, CTAs and forms to convert leads across the website.
The new site launched in Feb 2019, and its performance has exceeded New Breed’s and Damotech’s goals. By the end of Aug 2019, Damotech was 348% to their year-to-date goal for attracting visitors and 2,310% to their year-to-date lead generation goal.
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