HubSpot CMS | New Website Helps UK Start-Up Stand Out from the Crowd

N-ZYTE’s brand is the focal point of the slick new design – supported by clear, SEO-optimised copy

Details:

Company name:

N-ZYTE

Web Design Agency:

Name:

Blend Marketing

All examples from: Blend Marketing

Reviews:

89 Reviews

HubSpot Service Partner Tier:

Elite

Overview:

N-ZYTE helps businesses turn raw data into strategic insights. Their consultative approach and proven 3-step process had brought them plenty of success – the only thing holding them back was their website. They approached Blend to create a fresh, SEO-optimised website that articulated the unique benefits of their offering and made it easy for prospects to convert.

Problem the company had:

N-ZYTE’s previous website didn't reflect their service offering, leading prospects to mistake them for a software provider. The website wasn’t optimised for SEO and had few conversion points, resulting in low traffic and a poor user experience.

The Hubspot CMS solution:

We worked closely with N-ZYTE to get to the heart of their offering and understand what sets them apart from other consultants. This enabled us to create a website that clearly articulates the benefits of their service. This is supported by a striking design that incorporates N-ZYTE’s logo and custom illustrations to improve brand credibility. In addition, a revamped sitemap and strategically placed CTAs simplify the user journey.

Results:

N-ZYTE’s new website eliminates confusion and makes it easier for prospects to understand the value of their service. Thanks to the carefully optimised copy and streamlined user journey, we’ve seen a noticeable increase in traffic since launch.